The site uses a unique 4-sided navigation system to frame imagery of the hotel, keeping the look of the site simple and clean but including a lot of information. The Ace Hotel in Portland Oregon does a great job of showcasing the feel of Portland within its hotel website design, so that guests can get a good idea of what to expect from their stay. When guests visit a location, many of them want to feel like they are soaking up the charm and unique qualities of that locale. This is a great way of showing that Basecamp cares about all of their guests while also improving the user experience. Guests can change the site to monochrome coloring, invert the colors, highlight links, or increase the font size to suit their needs.
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Kimpton is a brand known for boutique hotels, with each one having its own unique personality. The main Kimpton website does a great job of highlighting the uniqueness of each property while staying true to the brand.Īdditionally, Basecamp uses a free plugin, Enable, to offer changes to how their website looks based on a user’s accessibility needs. Let us help you take your hotel's online presence to unprecedented heights Explore 7 examples of the best hotel website design: 1. For some extra inspiration to impress your hotel website's visitors, check out the 7 examples below.
If you’ve got all of those necessities covered, you’re already doing a great job. Reduce unnecessary steps in your conversion process so that visitors can quickly and easily accomplish their task. Your design should easily accommodate a variety of screen sizes and devices, including a fully-optimized mobile experience Ensure that those with limited vision, hearing, or other accessibility needs can easily get the information they’re seeking. Fast page loads, compressed images, search-engine optimized text, and site security all help your site be found by more people. Consider live chat, hotel chatbots, or a texting function to help those with questions get quick answers. Empty space helps guide the eyes of your reader to what’s important, while keeping the page from becoming overwhelming or cluttered. Clear navigation. Make it easy for guests to find the information they need related to room booking, amenities, events, etc.Copy and media that showcase your benefits. Show off your value proposition for guests with high-quality images and video, clear messaging, and engaging content.
While every hotel website design is unique, there are a few necessities that will put your website a cut above the rest: We also cover the key things you need to make your own hotel website stand out. Whether you’re designing a new hotel website or trying to give yours a refresh, a little inspiration can go a long way towards making some meaningful progress. Below, we take a look at some refreshing examples of the best hotel website design from across the globe. But if you’re staring at a blank screen with that goal in mind, that task can suddenly seem a lot more complicated.
One of the clearest ways that a hotel can stand out from the competition and wow potential guests is with a great website.
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